Google, the most used search engine on the World Wide Web, handling more than three billion searches each day, is now rolling out the new curved mobile search interface design that they have been testing for quite some time. Many researchers have noticed the new curved design. Since 2013, unified card design is the major one to google search results.
Majority of the people who use google are using from mobile devices. Mobile friendliness has been one of the factors in determining how a site is ranked, but it’s not the only reason people are affected. Google is updating its algorithms so that they consider a sites mobile friendliness. It will be used as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact on search results. The company has encouraged “mobile friendliness” in the past, now they are pushing hard towards Artificial Intelligence.
Google is rolling out the new mobile-first indexing look. It will use the mobile version of a site for indexing and ranking rather than the desktop version. Google didn’t take this step lightly, the testing is being done since a year and a half and they are doing so because people are keener to use the mobile over desktops. Mobile first indexing means that it will use the mobile version of the page for indexing and ranking, to help mobile users which are increasing day by day.
Characteristics of the new look.
Each year, Google changes its search algorithm many times. This year after considerate changes Google announced that the mobile first index was finally “rolling out. Since the index has been in testing for many months, Google has suggested that they are migrating sites gradually. The main change that you will come across is the search bar where you enter the query is now wider than it used to be.
Another update is the simplicity of the new white background which helps to focus more on the content. The changes have made the search results clearer and organized. The users can now easily filter and fire out what is relevant for them. The titles are clearer in the blue color with the new design.
Google keep testing hundreds of layout in order to keep a check on its influence on users.The webmasters have to keep a regular check on the new additions.
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